LOK MAN RARE BOOKS
Branding, Logo Identity, Marketing, Packaging, Website, Signage, Catalogs for this treasure of a rare book dealer’s store set in an understated yet luxurious reading room-cum-wine and whiskey club setting off Hollywood Road, Hong Kong.
lokmanbooks.com
Branding this gentleman’s rare book shop called for a handsome identity featuring the “Lok Man” vertically stacked Chinese characters.
Strategically applying the logo & characters to bespoke gift wrapping paper, business cards (in portrait format to echo a bookmark), and catalogs developed into a smart branded suite. Chocolate brown & paper white strike a balance of elegance, luxury and sophistication reflecting the fine collection of bound books.
